It’s been said that the only constant in SEO is that it’s constantly changing. We would have to agree.
This is why, to stay on top of our game, we have to research and read a lot of industry news and advice.
Our team tends to go to multiple sources because no single SEO site is enough for the constant changes and updates in the SEO world.
Let’s jump right into the top SEO websites to watch in the next year (in no particular order):
- Search Engine Land
- Moz
- Content Marketing Institute
- Backlinko
- Ahrefs
- SEMrush
- Digital Strike
- Search Engine Journal
- Yoast
- Neil Patel
1. SEARCH ENGINE LAND
Website: https://searchengineland.com/
Search Engine Land provides insights into Google Search, Bing, Yahoo, and other search engine updates and other industry trends. It shares plenty of high-quality content creation tactics, link-building strategies, user experience insights, and more that help its readers launch successful SEO campaigns.
From daily news coverage to in-depth analysis of new search platform features, Search Engine Land is one of the go-to websites for many, many SEO professionals—including the team here at Digital Strike!
2. MOZ
Website: https://moz.com/
With over half a million active members, Moz is the largest community of SEOs. The company uses that community to share industry knowledge and shed some light on the mysteries of search engines and constant organic Search algorithm updates.
It has endless resources for everyone, from beginner to pro, so it’s one of the best places to start if you’re looking to learn more about SEO and hone your own tactics.
3. CONTENT MARKETING INSTITUTE
Website: https://contentmarketinginstitute.com/
The SEO topic umbrella is wide and covers pretty much everything, including content marketing. Now, content doesn’t necessarily mean SEO, but it also doesn’t not mean SEO, which is why it’s on this list.
Content Marketing Institute is a leader in content marketing education and training. If you’re new to content strategy and creation, CMI is a good place to start to grow your knowledge. It has guides and templates that will get you on the right path, covering topics like the dangers of duplicate content, what title tags to use on your webpage, what meta descriptions pop on SERPs, copywriting best practices, and more.
4. BACKLINKO
Website: https://backlinko.com/blog
Brian Dean has made a name for himself and his blog, Backlinko, by publishing massive studies and guides full of SEO advice
He claims to share only tips and strategies that work and will get you higher rankings in SERPs. He publishes posts about how he increased his organic traffic by crazy-high metrics in a short amount of time and definitive guides for building backlinks and conducting keyword research.
5. AHREFS
Website: https://ahrefs.com/
Ahrefs has one of the biggest databases of backlinks. Since everything the light touches is SEO (in this case, off-page SEO), backlinks are a ginormous part of that.
But Ahrefs doesn’t only do backlinks; it has detailed tutorials, case studies, and articles from industry experts, including professional SEO consultants. It’s always a good idea to have Ahrefs in your bookmarks folder.
6. SEMRUSH
Website: https://www.semrush.com/
SEMrush is another powerful tool in your marketing arsenal, and it’s no wonder since it’s made by marketers for marketers. It originated as an in-house tool for its own marketing efforts, but then it became one of the biggest SEO tools in the industry.
SEMrush offers a blog and webinars full of information to help you grow your SEO knowledge and your business. Want to learn more about Pay-Per-Click (PPC) campaigns, on-page SEO, and the importance of social media marketing? Trust us: SEMrush absolutely has an in-depth guide available on the topic for free.
7. DIGITAL STRIKE
Website: https://www.digitalstrike.com/blog/
That’s right; we’re going to plug our own blog in a list of top SEO sites to watch, because we have no shame, and we think you’d really enjoy it.
Our blog has a lot of helpful SEO posts for professionals in marketing at all levels. Information about email marketing, Google Analytics, SEO audits, and more can all be found on our blog, written by our team of experts. We do our best to make sure our content is easy to understand for business owners who don’t have a big marketing team at their disposal and need to do it themselves.
We also send our BULLSEYE newsletter once a month. That’s right; you won’t be bombarded with emails. All you’ll get is a friendly email from your friendly neighborhood digital marketing agency, jam-packed with creative content, insights into the industry, goofy memes, and company updates. We like to think we make it easy to keep up with digital marketing trends without being dull.
8. SEARCH ENGINE JOURNAL
Website: https://www.searchenginejournal.com/
Search Engine Journal is a helpful website full of marketing news and information. Even though it discusses a lot more than just SEO, it’s known for its astute insights and helpful strategies into the complexities of search engine optimization.
Whether you want to know about industry news or predicted SEO trends for the next year, SEJ is the place to be.
9. Yoast
Website: https://yoast.com/
We’ve written before about how the Yoast WordPress plugin is basically spell check for your SEO. It’s a helpful tool for those just starting out writing SEO content, those who are not well-versed in web development, and/or for those of us who need a second set of eyes just in case.
Yoast also offers SEO basics and training on its website so you can grow your knowledge. It’s a good place to start if you have questions that need answers, such as “Which pages should I noindex or nofollow?” and “Why doesn’t Google index my content properly?”
10. NEIL PATEL
Website: https://neilpatel.com/
Can you even mention SEO guides without mentioning Neil Patel? Probably not.
Like Backlinko and Brian Dean, Neil Patel has built a name for himself as a knowledgeable SEO expert. He posts massive guides on SEO—including on-page optimization, local SEO, and technical SEO—and content marketing. They’re free and in depth, so it’s no surprise that they are regularly regarded as some of the best resources around.
If you’re just starting out, his blog is full of 101 guides that are comprehensive and easy to understand.